Broadcasts
Broadcasts
Send targeted marketing messages to your customers at scale using Replyn's broadcast messaging system.
Replyn's broadcast system lets you send marketing messages and announcements to large groups of customers at once. Whether you are promoting a new product, sharing a seasonal offer, or sending appointment reminders, broadcasts help you reach your audience efficiently through their preferred channels.
Supported Channels
Broadcasts in Replyn currently support:
- WhatsApp — Send template-based messages to your WhatsApp contacts using pre-approved message templates.
WhatsApp broadcasts require pre-approved message templates from Meta. You must have an active WhatsApp Business API connection configured in your Replyn workspace. See WhatsApp channel setup for details.
How Broadcasts Work
Broadcasts follow a straightforward workflow:
- Create a campaign — Give your broadcast a name and select the messaging channel.
- Choose a template — Pick a pre-approved message template for your broadcast.
- Select your audience — Target specific contacts using segments, tags, or manual selection.
- Schedule or send — Send the broadcast immediately or schedule it for a specific date and time.
- Monitor delivery — Track sent, delivered, read, and failed message counts in real time.
Key Features
- Template-based messaging — Use WhatsApp-approved templates with dynamic variable personalization.
- Flexible targeting — Reach your entire contact list, specific segments, tagged groups, or hand-picked contacts.
- Scheduling — Plan campaigns in advance and let Replyn send them at the right time.
- Real-time analytics — Monitor delivery rates, read rates, and failures as your broadcast runs.
- Campaign controls — Pause, resume, or cancel broadcasts mid-flight if needed.